Current World Archaeology is journal magazine reporting on digs from around the world.
The old identity was outdated and needed reviving, as the brand strategy had evolved with the publication. The focus needed to include worldwide travel as well as archaeological discoveries. Due to this magazine having a strong subscriber base, the design had to be strong enough to endure the newsstand, yet not too bold as to discourage loyal readers.
Art Direction / Rebranding / Critical thinking / Editorial Design / Typography
Cover design: Collaborative effort with Mark Edwards
